INTERNATIONAL TRADE AND BUSINESS
Qualification Awarded	Length of Program	Toplam Kredi (AKTS)	Mode of Study	Level of Qualification & Field of Study
Bachelor's (First Cycle) Degree	4	240	FULL TIME	TQF, TQF-HE, EQF-LLL, ISCED (2011):Level 6 QF-EHEA:First Cycle TQF-HE, ISCED (1997-2013): 34

General Course Description Information

Course Code:

UTİ321

Course Name:

MARKET RESEARCH METHODS

Course Semester:

Spring

Course Credits:

Theoretical	Uygulama	Credit	ECTS
3	0	3	5

Language of instruction:

English

Condition of Course:

Does the Course Work Experience Require?:

Course Type :

Course Level:

Bachelor

TQF-HE:6. Master`s Degree

QF-EHEA:First Cycle

EQF-LLL:6. Master`s Degree

Mode of Delivery:

Name of Coordinator:

Asst. Prof. Dr. Tutku EKER İŞCİOĞLU

Course Lecturer(s):

Asst. Prof. Dr. Tutku EKER İŞCİOĞLU

Course Assistants:

Objective and Contents of the Course

Course Objectives:
Course Content:

Learning Outcomes

The students who have succeeded in this course;

Ders Akış Planı

Week

Subject

Related Preparation

Sources

Course Notes / Textbooks:
References:

Contribution of The Course Unit To The Programme Learning Outcomes

Course Learning Outcomes
Program Outcomes
1) To be able to benefit from the basic disciplines of international trade and business (economics, business, law) and to have fundamental knowledge of these disciplines.
2) To be able to evaluate and interpret data, concepts and ideas in the field of international trade and business with scientific methods.
3) To obtain the ability to analyze international economic and trade developments, identify problems, express opinions and present solutions to problems in the organization.
4) To be able to comprehend the necessity of international competition and the unique business practices of different countries.
5) To be fully aware of the requirements of international (consumer and industrial goods) markets and be able to develop and decide strategies in finance, management, production and marketing, especially in times of crisis affecting international business environment.
6) To be able to foresee the processes and results of the decisions to be taken and the projects to be implemented, to take into account the cause - effect relationships and to develop a strategic approach.
7) To be able to focus on continuous improvement, take responsibility and be innovative in the area.
8) To be able to have leadership and management competencies that a manager and entrepreneur should have working at the international level.
9) To be able to work in teams, make horizontal and vertical communication based on professional sharing and interaction with experts in other fields, as well as having the ability to make intercultural communication.
10) To be able to use information and communication technologies along with the computer software at the level required by the field.
11) In addition to using computers, to be able to make use of information systems and software preferred in international trade operations and data analysis.
12) To have the knowledge of at least B2 level English within the scope of European Language Portfolio Independent User and to use these qualities in verbal and written communication.
13) To act in accordance with social, scientific, cultural and ethical values and with the consciousness of social responsibility in various fields of international trade.

Course - Learning Outcomes

No Effect	1 Lowest	2 Average	3 Highest

	Program Outcomes	Level of Contribution
1)	To be able to benefit from the basic disciplines of international trade and business (economics, business, law) and to have fundamental knowledge of these disciplines.
2)	To be able to evaluate and interpret data, concepts and ideas in the field of international trade and business with scientific methods.
3)	To obtain the ability to analyze international economic and trade developments, identify problems, express opinions and present solutions to problems in the organization.
4)	To be able to comprehend the necessity of international competition and the unique business practices of different countries.
5)	To be fully aware of the requirements of international (consumer and industrial goods) markets and be able to develop and decide strategies in finance, management, production and marketing, especially in times of crisis affecting international business environment.
6)	To be able to foresee the processes and results of the decisions to be taken and the projects to be implemented, to take into account the cause - effect relationships and to develop a strategic approach.
7)	To be able to focus on continuous improvement, take responsibility and be innovative in the area.
8)	To be able to have leadership and management competencies that a manager and entrepreneur should have working at the international level.
9)	To be able to work in teams, make horizontal and vertical communication based on professional sharing and interaction with experts in other fields, as well as having the ability to make intercultural communication.
10)	To be able to use information and communication technologies along with the computer software at the level required by the field.
11)	In addition to using computers, to be able to make use of information systems and software preferred in international trade operations and data analysis.
12)	To have the knowledge of at least B2 level English within the scope of European Language Portfolio Independent User and to use these qualities in verbal and written communication.
13)	To act in accordance with social, scientific, cultural and ethical values and with the consciousness of social responsibility in various fields of international trade.

Learning Activities and Teaching Methods

Assessment & Evaluation Methods of the Course Unit

Assessment & Grading

Semester Requirements	Number of Activities	Level of Contribution
Total		%
PERCENTAGE OF SEMESTER WORK		% 0
PERCENTAGE OF FINAL WORK		%
Total		%