| INTERNATIONAL TRADE AND BUSINESS | |||||
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| Qualification Awarded | Length of Program | Toplam Kredi (AKTS) | Mode of Study | Level of Qualification & Field of Study | |
| 4 | 240 | FULL TIME |
TQF, TQF-HE, EQF-LLL, ISCED (2011):Level 6 QF-EHEA:First Cycle TQF-HE, ISCED (1997-2013): 34 |
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| Course Code: | UTİ321 | ||||||||
| Course Name: | MARKET RESEARCH METHODS | ||||||||
| Course Semester: | Spring | ||||||||
| Course Credits: |
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| Language of instruction: | English | ||||||||
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| Does the Course Work Experience Require?: | No | ||||||||
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| Mode of Delivery: | |||||||||
| Name of Coordinator: | Asst. Prof. Dr. Tutku EKER İŞCİOĞLU | ||||||||
| Course Lecturer(s): |
Prof. Dr. Rauf Nurettin NİŞEL Asst. Prof. Dr. Tutku EKER İŞCİOĞLU |
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| Course Objectives: | |
| Course Content: |
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The students who have succeeded in this course;
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| Week | Subject | Related Preparation |
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| References: |
| Course Learning Outcomes | ||||||||||
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| Program Outcomes | ||||||||||
| 1) Summarizes fundamental knowledge in the disciplines of economics, business, and law related to international trade and business; evaluates data, concepts, and ideas using scientific and analytical methods. | ||||||||||
| 2) Analyzes international economic and trade developments, identifies organizational problems, formulates informed opinions, and develops feasible solution proposals. | ||||||||||
| 3) Explains the necessity of international competition and compares business practices specific to different countries and markets. | ||||||||||
| 4) Analyzes the requirements of international consumer and industrial markets; designs and implements strategic decisions in finance, management, production, and marketing, particularly during periods of crisis. | ||||||||||
| 5) Anticipates the processes and outcomes of managerial decisions and projects; develops strategic approaches in the context of international business by considering cause–effect relationships. | ||||||||||
| 6) Adopts and applies a continuous improvement approach; assumes professional responsibility and develops an innovative perspective in the field of international trade and business. | ||||||||||
| 7) Develops and applies leadership, entrepreneurship, and managerial competencies required for managers and entrepreneurs operating at the international level. | ||||||||||
| 8) Participates effectively in teamwork; communicates both horizontally and vertically, collaborates with experts from different fields, and demonstrates intercultural communication skills. | ||||||||||
| 9) Effectively uses information and communication technologies, computer software, and information systems required for international trade operations and data analysis. | ||||||||||
| 10) Uses English at least at the B2 level (European Language Portfolio Independent User) in written and oral professional communication; acts in accordance with social, cultural, scientific, and ethical values, and supports a strong sense of social responsibility. | ||||||||||
| No Effect | 1 Lowest | 2 Average | 3 Highest |
| Program Outcomes | Level of Contribution | |
| 1) | Summarizes fundamental knowledge in the disciplines of economics, business, and law related to international trade and business; evaluates data, concepts, and ideas using scientific and analytical methods. | |
| 2) | Analyzes international economic and trade developments, identifies organizational problems, formulates informed opinions, and develops feasible solution proposals. | |
| 3) | Explains the necessity of international competition and compares business practices specific to different countries and markets. | |
| 4) | Analyzes the requirements of international consumer and industrial markets; designs and implements strategic decisions in finance, management, production, and marketing, particularly during periods of crisis. | |
| 5) | Anticipates the processes and outcomes of managerial decisions and projects; develops strategic approaches in the context of international business by considering cause–effect relationships. | |
| 6) | Adopts and applies a continuous improvement approach; assumes professional responsibility and develops an innovative perspective in the field of international trade and business. | |
| 7) | Develops and applies leadership, entrepreneurship, and managerial competencies required for managers and entrepreneurs operating at the international level. | |
| 8) | Participates effectively in teamwork; communicates both horizontally and vertically, collaborates with experts from different fields, and demonstrates intercultural communication skills. | |
| 9) | Effectively uses information and communication technologies, computer software, and information systems required for international trade operations and data analysis. | |
| 10) | Uses English at least at the B2 level (European Language Portfolio Independent User) in written and oral professional communication; acts in accordance with social, cultural, scientific, and ethical values, and supports a strong sense of social responsibility. |
| Semester Requirements | Number of Activities | Level of Contribution |
| Total | % | |
| PERCENTAGE OF SEMESTER WORK | % 0 | |
| PERCENTAGE OF FINAL WORK | % | |
| Total | % | |